How to build digital relationships, 100% automated. And eventually entering the subscription economy.

Posted In: Conversational Marketing

The best tips for conversational design with automatic webchats Photo by Lebele Mass from Pexels Chats offer a more natural conversation experience on the mobile. We have long been used to exchanging little bits of news via WhatsApp…

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Posted In: Customer Experience

Customer experience is how consumers view their interactions with your brand. Excellent shopping experience may result in consumer loyalty, close relationship with the brand, and revenue in the long term. For these reasons, it’s your…

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Posted In: Customer Experience

NPS, CSAT, and CES are used worldwide to enable companies to have the stakeholders’ attention in order to improve the customer experience and, ultimately, their bottom line. This article will equip you with a list…

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Posted In: Marketing Automation

Successful marketing automation strategies put customers at the center and reduce the friction that your prospects might have at different sales funnel stages. Therefore, as a brand, you should be prepared for different automation types at varying stages of the consumer journey.

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Posted In: Use Cases

How does a company or a brand manage to attract the attention of consumers?
This is a challenge that those responsible for marketing in companies have to face. ‘He who does not advertise dies’, that is a fact. But how do you advertise, or rather, how do you make sure that you get the undivided attention of the consumer? Gamification offers promising approaches to this.

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